Gift Cards & Incentives

Gift cards and incentives that scale

Power gift card programs for retailers, brands, and incentives — physical and virtual, B2B and B2C. Issue, load, and manage programs via API with real-time balance and spend controls.

Who it's for

  • Retailers launching or scaling gift card programs
  • Brands running promotional and reward card campaigns
  • Employers and HR for rewards, recognition, and incentives
  • Marketplaces and platforms offering gift cards as a product
  • Corporate gifting and B2B incentive programs
The Challenge

What you are up against

Common barriers to launching and scaling financial products in this space.

01

Legacy gift card infrastructure

Many gift card programs run on outdated systems with limited APIs, slow settlement, and poor reporting.

02

Physical and digital in one place

Unifying physical and digital gift cards, e-gift codes, and wallet-based incentives under one program is complex.

03

B2B and incentives

Bulk issuance, custom branding, and integration with HR and sales tools require a flexible, API-first platform.

04

Fraud and compliance

Gift cards are a target for fraud. Program managers need real-time controls, velocity checks, and audit trails.

Kobble Solution

How Kobble helps

Purpose-built infrastructure that removes complexity so you can focus on your product.

Gift Card Issuing

Issue physical and virtual gift cards with custom branding. Single-load or reloadable. Balance and validity managed via API.

Digital Gift & Stored Value

E-gift codes, wallet-based gift value, and link-to-card flows. Apple Pay and Google Pay for digital gift cards.

Merchant & Program Control

Restrict redemption to your brand, a network of merchants, or open loop. MCC and merchant controls where needed.

Incentives & Rewards

Recognition cards, sales incentives, and promotional cards. Bulk load and cohort-based programs.

Program Analytics

Redemption rates, balance tracking, and spend analytics. Export for finance and marketing.

B2B & Corporate Gifting

Bulk ordering, custom denominations, and integration with gifting and reward platforms.

Expected Outcomes

Results you can plan for

Measurable impact when you build on the Kobble platform.

API-firstProgram management
Physical + DigitalIn one program
Real-timeBalance & controls
ScalableB2B and B2C

Recommended stack

The Kobble modules most commonly used for this solution.

Let's build your solution

Our team will map your requirements to the Kobble platform and provide a tailored proposal with architecture recommendations and timeline estimates.